Business Terms Intermediate Quiz 5
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1. Dividing a market into distinct groups of buyers.
Mass marketing
Market segmentation
Premium pricing
2. Minimizing waste in production processes.
Profit maximization
Workforce expansion
Operational efficiency
3. A characteristic that allows a company to outperform competitors.
Competitive advantage
High headcount
Real estate ownership
4. The series of activities that create and build value.
Supplier list
Value chain
Organizational chart
5. Government use of taxation and spending to influence the economy.
Monetary control
Interest rate management
Fiscal policy
6. Control of money supply and interest rates.
Monetary policy
Tax policy
Corporate budgeting
7. Managing communication between an organization and the public.
Sales
Public relations
Accounting
8. The quantity of a good or service available.
Demand
Market price
Supply
9. The desire and ability of consumers to buy a product.
Demand
Available quantity
Production cost
10. A period of significant decline in economic activity.
Economic growth
Recession
Economic stability
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